Tiffin Ber-Riuh Raya In The New Normal

RIUH staff repping Buy For Impact's totebag

1st May 2021 marks RIUH’s return as everyone’s favourite curated creative platform in supporting colourful Malaysian creatives after their absence of more than a year. This time, they are making history with their partnership with Tiffin for a fun weekend of celebrating food, social enterprises and performing arts. 

Days leading up to the event, it goes without a doubt that RIUH reiterated from time to time of strict Covid-19 SOPs and time slots being enforced to ensure a safe and enjoyable weekend catered towards their vendors, visitors and performers.

A surprise visit from Azhan Abrar, Director of Ministry of Tourism, Arts and Culture

Located at the very middle of Sentul Depot, in collaboration with RIUH, MaGIC presented Buy For Impact to a crowd of 11 Social Enterprises that were featured at our pop-up stores. In advocating for a Malaysia where every business is a force for good - INKAA, OiLilin, Seven Tea One, SURI Lifestyle, GOLD, NazKids, Tanoti, Silent Teddies, Earth Heir, Helping Hands Penan and Fugeelah. 

Buy For Impact is a movement for like-minded people, individuals and organisations who are empowered to create positive social and environmental impacts in the world. They managed to raise awareness around conscious buying behaviour for their beneficiaries with just that one weekend alone.

A hearty thanks to the purchases made, positive impacts were created such as:

Seven Tea One

Products sold by the ever so lovely vendors benefitted 22 PWD teenagers through skill development through training o producing their products via tea processing, natural soap making, baking and hand-crafting.


Empowered approximately 21 artisans who were involved in the production of the goods sold at RIUH via traditional handmade batik crafting.


Environmentally scented candles sold meant a great deal for 2000ml of used cooking oil being saved from improperly being disposed into our drains.

SURI Lifestyle

A grand total of 5 single/underprivileged mothers were impacted and involved in curating and reviving recycled denim products for the RUIH pop-up sales.

Silent Teddies

Delightful butter cookies and pineapple tarts that were purchased assisted in equipping 11 Deaf youths with entrepreneurial and baking skills.

These heartwarming numbers are what makes the world go around. Demonstrations, petitions and virtual advocacy takes a little more time in creating significant impacts compared to simply making purchases from Malaysian social enterprises in tackling social and environmental challenges in the 21st Century. In commemoration of the never-ending Covid-19 pandemic, it’s time we Buy For Impact! Join us!